STAPLES Center and L.A. LIVE Partners to Engage Over 300,000 Fans & Guests During April’s Earth MonthApr 5, 2013
As part of AEG’s global effort to celebrate Earth Day
Los Angeles, Calif. (April 5, 2013) - For the sixth consecutive year, L.A. LIVE and STAPLES Center will engage fans in a celebration of Earth Day, a nationally recognized day for inspiring environment awareness and mobilizing individuals to take action. L.A. LIVE’s Earth Month will feature six environmental outreach events created to inspire L.A. LIVE and STAPLES Center fans, guests and employees to put sustainable living into action right here in our city and find out how they can get more involved. A full list of L.A. LIVE Earth Month events are listed below:
- Sunday, April 7th - EKOCYCLE DAY - 10:00am to 4:30pm
Nokia Plaza L.A. LIVE
EKOCYCLE – a global brand initiative from Coca-Cola and global music artist and producer will.i.am -- educates people about recycling and empowers their purchasing decisions. EKOCYCLE showcases the power of recycling by offering lifestyle products from famous brands that are made with recycled content. The EKOCYCLE team will be out at L.A. LIVE prior to the Los Angeles Clippers game along with other L.A. LIVE recycling partners with some fun giveaways and info on how you can increase recycling. Two Waste Management natural-gas powered trucks will be on display featuring custom EKOCYCLE graphics reminding the public about the importance of recycling.
- Friday, April 12th - Lakers Friday Night Live - 4:00pm to 7:30pm
Nokia Plaza L.A. LIVE
Throughout the season before the Lakers play on select Friday nights at STAPLES Center, the Lakers host Friday Night Live in Nokia Plaza at L.A. LIVE with live broadcasts by ESPN 710 talent starting at 3:00pm, interactive games, giveaways, a beer garden, and autographs; and photos ops with Laker Girls, a Lakers legend and Lakers Championship Trophy. On April 12th environmental community groups will be joining them to help celebrate the Earth as part of Earth Month at L.A. LIVE.
- Saturday, April 13th LA Kings Fan Fest and Waste Management Green Game and Eco Village - 5:00pm to 8:00pm
Nokia Plaza L.A. LIVE
The reigning Stanley Cup Champion LA Kings will host this incredible event prior to their game that evening against bitter rivals the Anaheim Ducks as part of Waste Management’s Green Game they will host an interactive fan eco-village with games, eco-friendly giveaways and fun ways to protect the planet.
- Sunday, April 21st Heal the Bay Awareness Night at LA Kings Game – 6:00 p.m.
LA Kings will highlight Heal the Bay, a local non-profit environmental group working to keep southern California coastal waters and watersheds safe, healthy, and clean. Fans will have an opportunity to visit a Heal the Bay informational table and gather information on how they can partner with the organization.
- Monday, April 22nd –STAPLES Center Foundation & Kings Care Foundation Beach Clean Up – 12:30pm to 2:30pm
Dockweiler State Beach
Employees from the LA Kings, AEG and STAPLES Center will partner with Heal the Bay and will meet at Dockweiler State Beach at Imperial Highway for an organized beach clean-up.
- Saturday, April 27th- E-Waste Drive - 11:00am to 2:00pm
Nokia Plaza L.A. LIVE (curbside at Nokia Plaza L.A. LIVE access Chick Hearn Court from Figueroa and 11th) For a three hours on Saturday April 27th Waste Management will be collecting E-Waste on Chick Hearn Court/11th Street (same street between Figueroa Street and Georgia Street) on the curb. Visit the L.A. LIVE event calendar for information on acceptable items at lalive.com.
“STAPLES Center and L.A. LIVE are leaders in our industry when it comes to sustainability and protecting the planet, we work hard to successfully reduce energy usage, water consumption and simplify recycling by making it easy and fun for our guest and employees,” Lee Zeidman, Sr. Vice President and General Manager, STAPLES Center, Nokia Theatre and L.A. LIVE. “We look forward to involving our fans and guests throughout the month of April and brining awareness to the work we do here along with AEG 1EARTH and what they can take away and do at home to become more environmentally friendly.”
L.A. LIVE, STAPLES Center and their partners Waste Management and Coca-Cola are bringing together community groups and government agencies such as Heal the Bay and LA County Department of Public Works to create three fun interactive environmental fan experiences at the events held at L.A. LIVE prior to the Clippers vs. Lakers game on April 7th, Lakers vs. Golden State game on April 12th and Kings vs. Ducks game on April 13th.
On Monday, April 22nd, STAPLES Center Foundation and the Kings Care Foundation will partner with Heal the Bay to do a beach clean-up on actual Earth Day with employee volunteers. Additionally, on Saturday, April 27th Waste Management will be providing a free public e-waste collection at L.A. LIVE, making it easy for fans to dispose of e-waste in an environmentally safe manner.
“Waste Management is thrilled to join in this exciting month-long celebration inviting fans to take green action in honor of Earth Day,” said Eloisa Orozco spokesperson for Waste Management of Southern California. “Whether at the game, or at home, we can all contribute towards conserving earth's precious resources by recycling more and encouraging others to do the same.”
L.A. LIVE & AEG
ABOUT L.A. LIVE
L.A. LIVE is a 4 million square foot / $2.5 billion downtown Los Angeles sports & entertainment district adjacent to STAPLES Center and the Los Angeles Convention Center featuring Club Nokia, a 2,300 capacity live music venue, Nokia Theatre L.A. LIVE, a 7,100-seat live theatre, a 54-story, 1001-room convention “headquarters” destination (featuring The Ritz-Carlton, Los Angeles and JW Marriott Los Angeles at L.A. LIVE hotels and 224 luxury condominiums – The Ritz Carlton Residences at L.A. LIVE – all in a single tower), the GRAMMY Museum, the 14-screen Regal Cinemas L.A. LIVE Stadium 14 theatre, “broadcast” facilities for ESPN along with entertainment, residential, restaurant and office space. Visit L.A. LIVE today at www.lalive.com
ABOUT STAPLES CENTER
STAPLES Center, has clearly established itself as the sports and entertainment center of the world. As the home of four professional sports franchises – the NBA’s Los Angeles Lakers and Los Angeles Clippers, the NHL’s 2012 Stanley Cup Champions Los Angeles Kings and the WNBA’s Los Angeles Sparks – STAPLES Center has proven to be a home court advantage for the local teams. The AEG owned and operated arena continues to distinguish itself as the host of major, high-profile events of national and international distinction including the 2004 & 2011 NBA All-Star Game, the 2002 NHL All-Star Game, the 2000 Democratic National Convention and 2009 World Figure Skating Championships, thirteen GRAMMY Award shows as well as the annual X Games competitions. STAPLES Center’s fourteen years have also been marked with performances and special events that brought international stature to the downtown Los Angeles venue including concerts, as well as world championship boxing, family shows and special events. Hosting over 250 events a year, the arena’s reputation for world-class amenities, features, commitment to environmental responsibility, a high quality of service and premium guest experience is second to none. In 2010, STAPLES Center became the first arena in the United States to achieve an ISO-14001 certification for its Environmental Management System. In 2012 STAPLES Center was recognized as “Game Changer” by the Natural Resources Defense Council in their report “How the sports industry is saving the environment.
ABOUT WASTE MANAGEMENT
Waste Management, Inc. is North America's leading provider of integrated environmental solutions. As North America’s largest recycler, and leader in developing technologies in waste-to-energy and landfill-gas-to-energy projects, operates hundreds of such facilities though out the country, producing enough energy to power 1.3 million homes.
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